Avrij is an analytics tech startup founded by a group of data scientists and sports management professionals. We have over 25 years of experience using mathematical algorithms to "compete and win" using data. Today, we're focused on changing the way scouts evaluate athletes by using math.
For many years Carmen has been the front-facing representative of three analytics companies she co-founded. Working closely with customers, Carmen has earned their trust and is able to quickly spot the problems that analytics can solve. Today Carmen is taking her message of "Women in Data Science" to sports organizations in her new role as President & CFO @ Avrij.
For the past 10 years I have enjoyed many opportunities to apply my background in science, technology and business. From overseeing business development in India and Mexico to expanding our reach in the U.S. At Avrij Analytics I am part of a dynamic group of individuals who collectively are changing the way professional sports organizations evaluate athletes off the field... using science!
"I am responsible for the entire evaluation of hundred of athletes... that’s on the field and off the field. Ultimately my recommendations come down to basic player characteristics. Today, an area that has become extremely important is understanding the athlete off the field. These types of insights can come from multiple online sources. For example, when not competing, what are the athletes interests outside of the game? It is also helpful to get glimpses into their online personality.
All of these elements are important to the entire evaluation of the athlete. Working with the Avrij team these past few months, I soon became aware that their application allows me more time to focus on the on-field evaluation and less time behind the computer searching through an impossible amount of information. This application changes how I approach an athlete’s online footprint."